And Then There Was 3! How Google, Amazon & Apple Conquer Everything.

I get this insidious feeling when I realize I’ve been snookered. In fact we have all been slowly but surely snookered.

It happened to me twice recently. And it will be happening more and more and over and over again. Today on December 30, 2019, I ordered a small video cable for a notebook computer and ended up ordering on Google directly. I meant to go to eBay… or some other site, but it was just too easy on Google, and there was no shipping. In fact, they even took off 20% of the order at the end.

I should be jumping for joy at the savings. It was like $3.00. But that insidious feeling just keeps on creeping into my brain.

A few weeks ago I was at work late and wanted to order take out Chinese food from a little place across the street from our office in Boca Raton. And the same thing happened. I did a search and found the place and noticed a simple order button. Wholla. Within seconds I had ordered our meal directly on Google. I paid through Google.

Once again, I should have been satisfied and happy. But I wasn’t. In fact I am disturbed. I should be seriously happy. Google reduced my cost by “helping me” order directly from that small restaurant.

So, what’s my problem?