How Can You Naturally Promote A Mobile App?

I ask this basic question to all mobile app makers.

How can you naturally promote a mobile app?

Promoting an IOS Apple and Android mobile app is not that simple. I personally think it is a very difficult task unless there is some personal or business connection to that app. In fact, I rarely want to download an app, unless it has some utility value, meaning that it would be used for a business that I frequent or a business purpose. That would make sense to me.

It finally sinks into mobile app makers minds at some point in time, hopefully early on and not later… How do I promote my mobile app? If you have not thought this through it could be the death of your app.

Let’s think about this.

I know a couple relatively successful mobile apps. There are several obvious ways to promote them. Overall, a mobile app requires a leap of faith that is different than visiting a website, joining an email list or e-commerce. The customer has either heard about the app somewhere in print media, or seen an ad, or a review or somebody has recommended it to them.

Here are the basic ways in my mind. And you would probably have to pay something for these methods, because once again I personally think getting people to download apps is still one of the most difficult tasks to get people to do.

1. Physical meetings, parties, where people are asked to download an app. Sounds very much like the last thing an app…